Mike and Jeff finish breaking down the three key existential threats facing the mattress industry. Read More
Mike and Jeff map out a future for brick and mortar mattress retailing and Magnuson explains his strategic framework for brick and mortar retailers Read More
Mike and Jeff dive deep into the numbers from the Better Sleep Council’s recently released consumer survey about mattress shopping behavior during COVID — uncovering some faulty and misleading conclusions in the published results, while also identifying some valuable and credible take-aways from the research. Read More
Mike and Jeff highlight three huge existential threats facing the mattress industry today. Read More
Mike and Jeff share proprietary metrics from GoodBed.com data that illustrate how mattress shopper preferences and behavior have shifted since March 2020. Read More
Mike Magnuson and Jeff Cassidy have launched the Mike It Up podcast. It's a data-driven nerd fest dedicated to the mattress shopping journey. Read More
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