Corsicana and Nationwide Marketing Group will extend their partnership through 2024.
Since the partnership began in 2019, Corsicana has worked closely with Nationwide to strengthen relationships with independent retailers throughout the country and create new distribution channels.
Today, Nationwide serves as a resource for Corsicana’s current house of brands including American Bedding, NightsBridge, Renue and Sleep Inc., which are offered in traditional flat packages or beds in a box. For its boxed bed options, Corsicana provides direct shipping to members’ stores or to the members’ customers from coast to coast.
“Consumer shopping habits are continuing to change post-pandemic and our partnership with Nationwide will give independent brick-and-mortar retailers the assets and products needed to reach these online consumers and gain more visibility in the mattress shopping space,” says Michael Thompson, chief executive officer at Corsicana. “Nationwide is a valued partner, not only to Corsicana, but to thousands of independent retailers across the country and we are looking forward to seeing what we can achieve together in the years ahead.”
Davis Whitworth, senior director of business development, sales for Corsicana, adds, “The last two years have been very rewarding in helping Nationwide members develop new programs, attend key events and create trusted partnerships across the mattress industry. We at Corsicana are looking forward to the next three years with Nationwide and the new opportunities it will bring not only for us, but our retail partners as well.”