The list of mattresses out there that promise a cooler night’s sleep goes on—almost to the point that it seems like there’s a cold war among companies offering cooling mattresses. Read More
Join BT for Season 2 as he chats with female executives the mattress/furniture space and other underrepresented industries!
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Last year, you probably wouldn’t have predicted a toilet paper shortage, or that a global pandemic would create a spike in the mattress business. But that’s what went down. Read More
Pillow used to be a sign of wealth, but today there's a pillow for everyone. And there are more ways than ever to help sleepy customers find the right pillow for the job. Read More
The FAM learned that Purple now has 15 stand-alone showrooms throughout Utah, Texas, Idaho, Washington, California, New Jersey, Ohio, and Virginia. Read More
If we don’t learn from the past, we’re bound to repeat it. But in some cases, that may be just what we need to succeed. Take mattress ads, for example. In the past, mattress ads focused on how people live, sleep and interact with their beds—something many mattress companies continue to focus on today. Read More
A book that was written to help mattress and furniture retailers attract more foot traffic and build a meaningful brand has become a number one Amazon bestseller in multiple categories, including retail industry.
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Rewind to the 2016 Olympic Games in Rio and you might remember hearing that organizers distributed 450,000 condoms and 175,000 sachets of lube. They first started passing out jimmies at the 1988 Summer Games in Seoul and ever since then there’s been news coverage about athletes shaking the sheets. And this year there was a big piece of fake news floating around about how the cardboard beds the Olympic athletes will sleep on were designed to prevent bonking. Read More
You’ve heard how important e-commerce is for retailers—and maybe you’ve even upped your game in your store recently. Read More
There are tons of benefits that come from promoting from within your company, especially if that promotion goes to a 10-year veteran of the company who’s previously served as the VP of marketing. Read More
As e-commerce sales have grown more important than ever since the pandemic hit, Nationwide Marketing Group is launching a new endless aisle feature for members with e-commerce-enabled websites that allows retailers to quickly and easily add products to their online catalogs. Read More
Back in 2018, a group of countries led by Vietnam was importing approximately 8,000 mattresses into the United States. But when that number grew to 4.2 million the very next year, the mattress industry took notice. Read More
