Plus, did you know 72% of people care about buying local? Check out exclusive research conducted in partnership with Nationwide Marketing Group.
Have something to share? Text our Podium number at 843-627-2672.
Dos Marcos Show
Physical Retail is Back: How Collier’s Int’l Executive Ben Haverty is Navigating Retail Real Estate
Physical retail space is coming back, and it’s coming back with a vengeance.
In this episode, we tap into the mind of furniture industry insider and real estate expert Ben Haverty to get his thoughts on the future of physical retail, the long term strategy of Nebraska Furniture Mart, and things you should consider when negotiating a lease for a commercial space.
Blind Adventurer to keynote PrimeTime. Eric Weihenmeyer is no stranger to adversity. At a young age he lost his eyesight, but that hasn’t stopped him from summiting Mount Everest and more. Nationwide Marketing Group will welcome the explorer and motivational speaker to deliver the keynote speech during its PrimeTime event Feb. 5-8 in Phoenix, Arizona.
The FAM partnered with Nationwide Marketing Group to survey 2,000+ recent mattress buyers and found that 72% of respondents said buying local is important.
Out of the people who said buying local is important, 52% reported purchasing from large chain retailers or online.
What can you do?
Make sure everyone in your market knows what it means to be a local business and why shopping at your store is better. Build value in everything you do and don’t be afraid to think of creative ways to stand out!
Hungry for more useful data? Get the full report for free when you become a FAM+ Member, brought to you by Nationwide Marketing Group!
I’m listening to a podcast called Azalbo Soup that analyzes books written by author Gene Wolfe. Starting his career as an engineer (he invented Pringles!) and then moving into writing, Wolfe has a very distinct and complex way of telling stories and has been called one of the greatest science fiction writers of all time.
I got an Oculus for Christmas that is pretty amazing. Going to dive into the metaverse and make sure that The FAM can find some real estate for our new corporate offices. 🙂
“The Champion Advantage” with Hernani Alves
In episode 32 of Just Stories with BT, Brett sits down with Amazon best-selling author and CEO of Balanced IQ, Hernani Alves.
Aside from being a sales executive of $3-plus billion company, he’s motivated executives, sales professionals, and teams throughout the U.S . Hernani’s personal story is next level and so worth your time if you want to be motivated to be a better version of you!
Chill Out. The Zen Zone offers 3 simple games for when you need a short, calming break.
Foot Traffic Drivers
Need helping getting more people to your store?
Here’s an idea…
Host in-store classes! Lowe’s and Home Depot are known for their Saturday morning wood working or gardening classes. Throngs of parents bring their early-rising children into stores on Saturday for a free kit on how to build a bird house or plant basil or tomatoes.
Offer classes on how to decorate with items you already have in your house—or how to freshen up those dated spaces on a budget. Showcase newly arrived furniture and how to style it in a variety of rooms and styles. Offer a coffee bar and invite children to come “test out” the products (don’t serve coffee to kids…unless their parents make you mad).
This is Mark and Mark’s advice column and it’s bound to get weird.
Everyone needs a little advice now and then.
You can ask us anything. Just don’t expect an obvious answer. Launching a new marketing campaign and need feedback? We’ve got your back. Naming your first born son? No problem. Trying to break the world record for most sprinkles on an ice cream cone? We know a guy.